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Test Bank for Retailing Management 10th Edition By Levy
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Test Bank for Retailing Management 10th Edition By Levy
Download FREE Sample Here for Test Bank for Retailing Management 10th Edition By Levy. Note : this is not a text book. File Format : PDF or Word
SECTION I THE WORLD OF RETAILING1 Introduction to the World of Retailing
2 Types of Retailers
3 Multichannel and Omnichannel Retailing
4 Customer Buying Behavior
SECTION II RETAILING STRATEGY
5 Retail Market Strategy
6 Financial Strategy
7 Retail Locations
8 Retail Site Location
9 Information Systems and Supply Chain Management
10 Customer Relationship Management
SECTION III MERCHANDISE MANAGEMENT
11 Managing the Merchandise Planning Process
12 Buying Merchandise
13 Retail Pricing
14 Retail Communication Mix
SECTION IV HUMAN RESOURCES AND STORE MANAGEMENT
15 Human Resources and Managing the Store
16 Store Layout, Design, and Visual Merchandising
17 Customer Service
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