Test Bank for Retailing Management 10th Edition By Levy

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Test Bank for Retailing Management 10th Edition By Levy

Download FREE Sample Here for Test Bank for Retailing Management 10th Edition By Levy. Note : this is not a text book. File Format : PDF or Word

SECTION I THE WORLD OF RETAILING

1 Introduction to the World of Retailing

2 Types of Retailers

3 Multichannel and Omnichannel Retailing

4 Customer Buying Behavior

SECTION II RETAILING STRATEGY

5 Retail Market Strategy

6 Financial Strategy

7 Retail Locations

8 Retail Site Location

9 Information Systems and Supply Chain Management

10 Customer Relationship Management

SECTION III MERCHANDISE MANAGEMENT

11 Managing the Merchandise Planning Process

12 Buying Merchandise

13 Retail Pricing

14 Retail Communication Mix

SECTION IV HUMAN RESOURCES AND STORE MANAGEMENT

15 Human Resources and Managing the Store

16 Store Layout, Design, and Visual Merchandising

17 Customer Service

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