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Download FREE Sample Here for Test Bank for Essentials of Entrepreneurship and Small Business Management 9th Edition by Scarborough. Note : this is not a text book. File Format : PDF or Word
SECTION I: THE CHALLENGE OF ENTREPRENEURSHIP1. The Foundations of Entrepreneurship
2. Ethics and Social Responsibility: Doing the Right Thing
3. Creativity and Innovation: Keys to Entrepreneurial Success
SECTION II:THE ENTREPRENEURIAL JOURNEY BEGINS
4. Conducting a Feasibility Analysis and Designing a Business Model
5. Crafting a Business Plan and Building a Solid Strategic Plan
6. Forms of Business Ownership
7. Buying an Existing Business
8. Franchising and the Entrepreneur
SECTION III: LAUNCHING THE BUSINESS
9. Building a Powerful Bootstrap Marketing Plan
10. E-Commerce and the Entrepreneur
11. Pricing and Credit Strategies
12. Creating a Successful Financial Plan
13. Managing Cash Flow
14. Choosing the Right Location and Layout
SECTION IV: PUTTING THE BUSINESS PLAN TO WORK: SOURCES OF FUNDS
15. Sources of Financing: Equity and Debt
16. Global Aspects of Entrepreneurship
17. Building a New Venture Team and Planning for the Next Generation
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