Test Bank for Entrepreneurial Small Business 5th Edition by Katz

Test Bank for Entrepreneurial Small Business 5th Edition by Katz

Download FREE Sample Here for Test Bank for Entrepreneurial Small Business 5th Edition by Katz. Note : this is not a text book. File Format : PDF or Word

Part One

Entrepreneurs and Ideas: The Basis of Small Business

1. Small Business: Its Opportunities and Rewards

2. Small Business Entrepreneurs: Characteristics and Competencies

3. Small Business Environment: Managing External Relations

4. Small Business Ideas: Creativity, Opportunity, and Feasibility

Part Two

Small Business Paths and Plans

5. Small Business Entry: Paths to Part-Time Entrepreneurship

6. Small Business Entry: Paths to Full-Time Entrepreneurship

7. Small Business Strategies: Imitation with a Twist

8. Business Plans: Seeing Audiences and Your Business Clearly

Part Three

Marketing in the Small Business

9. Small Business Marketing: Product and Pricing Strategies

10. Small Business Promotion: Capturing the Eyes of Your Market

11. Small Business Pricing, Distribution, and Location

Part Four

Cash, Accounting, and Finance in the Small Business

12. Small Business Accounting: Projecting and Evaluating Performance

13. Cash: Lifeblood of the Business

14. Small Business Finance: Using Equity, Debt, and Gifts

15. Assets: Inventory and Operations Management

16. Small Business Protection: Risk Management and Insurance

Part Five

Management and Organization in the Small Business

17. Legal Issues: Recognizing Your Small Business Needs

18. Human Resource Management: Small Business Considerations

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