Test Bank for Entrepreneurial Small Business 5th Edition by Katz

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Test Bank for Entrepreneurial Small Business 5th Edition by Katz

Download FREE Sample Here for Test Bank for Entrepreneurial Small Business 5th Edition by Katz. Note : this is not a text book. File Format : PDF or Word

Part One

Entrepreneurs and Ideas: The Basis of Small Business

1. Small Business: Its Opportunities and Rewards

2. Small Business Entrepreneurs: Characteristics and Competencies

3. Small Business Environment: Managing External Relations

4. Small Business Ideas: Creativity, Opportunity, and Feasibility

Part Two

Small Business Paths and Plans

5. Small Business Entry: Paths to Part-Time Entrepreneurship

6. Small Business Entry: Paths to Full-Time Entrepreneurship

7. Small Business Strategies: Imitation with a Twist

8. Business Plans: Seeing Audiences and Your Business Clearly

Part Three

Marketing in the Small Business

9. Small Business Marketing: Product and Pricing Strategies

10. Small Business Promotion: Capturing the Eyes of Your Market

11. Small Business Pricing, Distribution, and Location

Part Four

Cash, Accounting, and Finance in the Small Business

12. Small Business Accounting: Projecting and Evaluating Performance

13. Cash: Lifeblood of the Business

14. Small Business Finance: Using Equity, Debt, and Gifts

15. Assets: Inventory and Operations Management

16. Small Business Protection: Risk Management and Insurance

Part Five

Management and Organization in the Small Business

17. Legal Issues: Recognizing Your Small Business Needs

18. Human Resource Management: Small Business Considerations

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